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Domed Stadiums Do Not Equal Success

Given that responding to a politician’s tweets is a trendy way to make headlines these days, I’ll try my hand. No, not by yelling into the void at @RealDonaldTrump.

Instead let’s take a look at former Washington, DC Councilmember Vincent Orange, who went to last Saturday’s Atlanta Falcons playoff game and hollered at some DC politicos:

If Dan Snyder wants to pay for a roof I’m sure Washington fans would be all for it, but does the simple act of having a dome allow a team to “compete in the NFL”?

Continue reading “Domed Stadiums Do Not Equal Success”

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Do College Bowl Sponsorships Impact Google Searches for Brands?

Do College Bowl Sponsorships Impact Google Searches for Brands?

In the short term, yes; In the long term, not so much.

In 2015 there were 41 College Football Bowl games, the most ever. There were so many games that three teams with losing records got to play. In 2016 there will be 40 bowls, meaning that 63% of FBS teams will get to play in the postseason.

One notable – and seemingly ever-changing – element of the bowls are the game’s title sponsors. Often paired with the title of the bowl, sponsor names have created some memorable games. Who can forget the Poulan Weed Eater Independence Bowl or the Beef ‘O’ Brady’s St. Petersburg Bowl.

Bowl organizers themselves admit that these sponsors are crucial. The director of what is now called the Foster Farms Bowl told the Associated Press that “It’s critical, you can’t survive without a sponsor.” In 2013 they did without … and lost more than $100,000. IEG Research notes that for the 2012-13 bowl season, title
sponsors coughed up $99 million.

So the 99 Million Dollar Question remains: Is it worth it? Continue reading “Do College Bowl Sponsorships Impact Google Searches for Brands?”

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There’s a Redskins Enthusiasm Gap

Mind the Gap
Courtesy of Flickr user soroll

Dan Steinberg’s article in today’s Post – ‘There is nothing to talk about’: Media members adjust to the weirdly boring Redskins – echoes the same sentiments I’ve heard recently from friends.

But is enthusiasm truly “tepid” as one radio host told Steinberg, or are there really fewer people talking about the ‘Skins?

Google says there’s something to it. Compare searches for “redskins” from previous Augusts to this year: Continue reading “There’s a Redskins Enthusiasm Gap”